Free tool
Influencer Rate Calculator for TikTok, Instagram and YouTube 2026
Get an estimated fair rate range, in USD, euros, or pounds, in seconds.
Free tool • Production-ready model
How to Use This Rate Calculator
- Step 1 – Enter creator stats: Average Reach, Followers, Market Competition Level
- Step 2 – Select usage: Organic only, Whitelisting, or Ad usage, then enter months (default 1 year) or choose Perpetual for whitelisting
- Step 3 – See your range: an estimated fair rate range (first offer to max budget), in USD, euros, or pounds
Optional: set Creator Tier to Authority or Premium for in-demand or celebrity-level creators.
Creator & Usage
Enter creator stats and usage type for fair market pricing
Typical views/reach per post or campaign
Helps us size creator leverage
Enter reach and followers and choose a platform, competition level, and usage to analyze.
Your rate range appears here
Fill in the creator's details and press Analyze this Creator to see an estimated fair rate range.